Ch 1: The 4 Pillars Of Defensibility
Ch 2: Why You Should Care About Defensibility From Day One
Ch 3: Network Effects
Ch 4: Brand
Ch 5: Building Early-Stage Brands
Ch 6: Real World Examples
Ch 7: When Brand Is Important
Ch 8: Embedding
Ch 9: How To Build An Embedding Strategy
Ch 10: Scale
Ch 11: Real World Examples
Ch 12: Intellectual Property (IP)
Ch 13: Navigate Defensibility As An Early-Stage Founder
The 4 Pillars Of Defensibility
Learn the other 4 strategies for startup durability: brand, scale, embedding, and IP.
Season 1 · Episode 4