As investors focused on seed-stage companies, NFX has been digging deep into the strategy and architecture of Killer Wedges for entering markets. This summer, we released an essay and visual guide to the topic.
Today, we’re publishing our Killer Wedge Mini-Series — a video deep dive into each wedge strategy, featuring archival interviews that reveal how major companies from the past two decades used these tactics to scale.
Think of this video drop as an ode to real-world implementation. First we tackled the initial Killer Wedge theory, and now this series unpacks real-life execution.
Watch The Killer Wedge Mini-Series:
1. The Viral Network Wedge [watch]
2. The Instant Liquidity Wedge [watch]
3. The Rapid Feedback Wedge [watch]
4. The Complementary Customer Wedge [watch]
5. The 10x ROI Wedge [watch]
6. The Underserved Needs Wedge [watch]
7. The Premium Launch Wedge [watch]
8. The Compliance Wedge [watch]
9. The Repurposed Asset Wedge [watch]
10. The Frictionless Integration Wedge [watch]
11. The Status Wedge [watch]
12. The Transparency Wedge [watch]
You can also watch as one comprehensive video of all 12 wedges here.
As Founders ourselves, we respect your time. That’s why we built BriefLink, a new software tool that minimizes the upfront time of getting the VC meeting. Simply tell us about your company in 9 easy questions, and you’ll hear from us if it’s a fit.
Try ChatNFX